With a background in marketing and communication, Sara has cultivated for many years her passion for the digital world, from new technologies to digital marketing tools. She does it on a daily basis through advisory, training and knowledge, experiences and skills sharing.
Before joining Alchema, after a first experience at the Foreign Trade Institute in Milan, Sara worked for over 10 years in the Business Innovation Center "La Fucina".
There she managed communication and marketing activities, both internally and as a consultant for start-ups and small companies. Moreover, she oversaw the organization of large events, such as "The Social Responsibility Exhibition" and "The Food Safety Exhibition".
As partner in Alchema, in addition to consultancy activities, she now follows an array of innovative partnership projects and covers the role of Secretary-General in SIEC, the Italian national association for professionals in the Professional Audio Video sector.